10 Greatest Mental Models of Jeff Bezos

Decision frameworks and strategies that drive innovation and growth.

Jeff Bezos built Amazon which made him the world's richest man. He's had a lot of luck but has consistently stuck to a core group of philosophies and mental models that drive the decisions behind his incredible success.

Amazon is more than just an e-commerce juggernaut but a builder of entire ecosystems such as the cloud computing industry (AWS), the e-publishing industry (Kindle) and the world of home devices that talk to each other and you (Alexa).

The stories behind these innovations show how to build a culture of growth and inventiveness full of Growth Mindset lessons.

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Growth Mindset pod

Sam Webster Harris explores the psychology of happiness, satisfaction, purpose, and growth through the lens of self-improvement.

Success and happiness is a state of mind unique to ourselves and is our responsibility to create.

Watch the pod - YouTube (Growth Mindset)

Mail - GrowthMindsetPodcast(at)gmail.com

Insta - SamJam.zen

Chapters

00:00 #1 Thinking in Primitives

02:52 The Power of Mental Models

03:48 Story - How AWS began

06:27 #2 Customer-Centric Obsession

08:08 Story - Why they built Amazon Prime

10:06 #3 Long Term Thinking

11:22 Story - Launching the Kindle and e-publishing industry

14:05 Willingness to be Misunderstood

14:45 #4 Team - Single Threaded Leadership

15:53 #5 Team - Employ and Empower Builders

16:59 Culture - Meetings are for Decisions

17:58 #6 High-Velocity Decision making - Reversible vs Irreversible Decisions

20:32 #7 Regret Minimization Framework

22:09 Disagree and Commit

23:19 #8 Embrace Failure

24:01 Total Fails - Amazon Fire Phone, Amazon Wallet, Amazon Destinations, Amazon Restaurants

26:19 Importance of Timing and Competition

28:33 #9 Day 1 Thinking

31:15 Useful Bonus points

31:23 Flywheel effect

31:51 Word of Mouth Marketing

32:48 Opposing Belief - Ignoring vs Crushing Competition

34:56 #10 Opposing Belief - Stubborn and Flexible

35:32 Applied to Growth Mindset thinking

39:30 Wrap up

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